Profitable Paradox: How Gyms Thrive on Inactive Subscribers
In this boundless world of fitness and health, the idea of flourishing gyms benefitting from lazy members might sound like a confusing...
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ComSoc- The Commerce Society of College Of Vocational Studies
The 𝕏 you know - the history you don't.
𝕏, formerly known as Twitter, was launched in 2006 and needless to say - it's not the twitter we used to know. Twitter is a social media...
The BlackRock Story: Revolutionizing Investment Management
In the world of finance and investments, one name stands tall, commanding awe and respect – BlackRock Inc.With a decade-long legacy, the...
THE TOMATO CONUNDRUM: HOW ₹1 KETCHUP SACHETS STAY BUDGET-FRIENDLY
If there's one thing that the diverse nation of India absolutely adores, it's food. And let's be real, what's food without a dash of...
From Flags to Fortune: The Profitable Allure of Pride Month for Companies
Pride Month has gained immense popularity in recent years and become a focal point for large companies worldwide. Initially celebrated on...
Why do most prices end with 9?
As you wander through a store or peruse the vast array of products online, your eyes might be drawn to a peculiar pattern: prices ending...
PINK TAX : How Gender-Based Pricing Impacts your Wallet
PINK TAX; it’s a term that has been bandied around a lot lately, but what does it actually mean? Some claim it’s a subtle kind of...
Is it Marketing or a Trap?
What is marketing? Is it the same as advertising? Or is it an activity that urges the customers to buy the product by hook or by crook?...
DECODING THE REVENUE MODEL: HOW UPI APPS MAKE MONEY
In today's fast-paced world, where a stable income is crucial, the game-changing power of UPI apps has transformed how we move money. But...
ELECTRIC VEHICLES: A REVOLUTION OR A HYPE
In a world where innovation and sustainability collide, electric vehicles have emerged as a promising solution to the global challenges...
HOW UBER DISRUPTED THE TRANSPORTATION INDUSTRY
Do you also have this misconception that when you book a taxi through Uber, the car standing right in front of you is owned by the...
IS A GLOBAL RECESSION REALLY NEAR?
If there was one word that caught everyone’s attention in 2022, it was “inflation”. Inflation was a major concern for people around the...
BLOCKCHAIN: RECORD KEEPING REVOLUTIONIZED
It goes without saying that record-keeping has a vital role in history. Many religions, practices, and beliefs have vanished just because...
THE BOOM OF UNICORNS
Unicorns; you must have heard about them existing in ancient times, wherein people believed that those who drank from its horn were...
CAN SUSTAINABLE FINANCE LEAD TO A SUSTAINABLE FUTURE?
The desire for sustainability is changing the way we live, but how will this affect the way we invest our money and pensions? Welcome to...
Tesla’s Billion Dollar Earning Strategy
Though Tesla is selling more vehicles, energy solutionsand tequila than ever before, it is not the reason for the company’s increasing...
DRONE DELIVERY FINALLY TAKES OFF
As we live in a time of rapid technological development, its growth is transforming the world far beyond our anticipation! Drones or...
GAMING INDUSTRY : GRADUALLY ACQUIRING MEDIA AND ECONOMY
"There is no end to improvement." This quote accurately applies to the gaming industry. Video games have been around us for a very long...
Blank Check Companies
"Initial Public Offering" - a term we all are familiar with, it enables unlisted companies to raise capital from the public by selling...
SHARK TANK: Paving the way for emerging entrepreneurs
"There's no shortage of remarkable ideas; what's missing is the will to execute them." – Seth Godin. Everyone wants to be successful...
What led to the War between Russia and Ukraine?
With Russia invading Ukraine, the whole world is in shock and fear as Russia has taken an unprecedented move which was feared to turn...
Facebook: Making headway around the World
By giving people more power to share, we’re making the world more transparent. - Mark Zuckerberg Stepping into the market in the 21st...
E-COMMERCE : PROSPECT OR THREAT FOR THE ENVIRONMENT
“E-commerce isn’t the cherry on the cake, it’s the new cake” The pandemic has surely created a new economic eco-system, the E- Commerce...
Air India Glory Days are Back!
Welcome back Air India! -Ratan Tata With high spirits, elation and content, Tata finally Welcomes back Air India! Since Air India is the...
HIGH DEPENDENCE ON WHATSAPP, FACEBOOK AND INSTAGRAM – A SCARY TRUTH FOR NETIZENS
Netizens all over the globe have seen 2 outages in a week for the World’s biggest Social media platforms Facebook, Instagram and...
A SOCIETY WHERE PAPER CURRENCY IS ELIMINATED!
A cashless economy is still far from reality for some countries but for a developing country like India, is the elimination of paper...
Are we ready to make some space for the “SPACE AGE”?
Wondering why everybody wants to be in space nowadays? Well, humans are smart! We are learning to breathe in vacuum because obviously...
Credit Cards: Simply Complex!
Receiving your credit card statement every month must be the opposite of fun, but once you have a closer look, credit cards are pretty...
Facebook and Instagram Opening Wallets to Woo Creators!
‘CONTENT IS KING!’ Mark Zuckerberg, the CEO of Facebook, explicitly agrees with this statement and is investing up to US $ 1 billion in...
Is Digital Marketing becoming a Dominant way of marketing?
The above quote holds validity in the present situation of the world and is on the path of turning into reality. Digital Marketing in...
IS THE FUTURE OF ZOMATO AS TANGY AS ITS CUISINES?
“ Businesses aren’t built in a year; they take decades….” If I had to guess, what tempted you more than the delicious cuisines available...
Are Amazon and Flipkart in Losses!?
"For E-Commerce, the most important thing is trust" The quote mentioned above has now become a cliché and is one of the motivating...
INDIAN FUNDS HELD IN SWISS BANKS SKYROCKETS IN 2020 - LEGITIMATE OR BLACK MONEY?
What strikes your mind when you hear “Swiss Banks”? You might think about Heist Films, Political Debates, and loads of Black Money. Well,...
The Golden Age of E-Commerce
The future is here, finally. As we head towards the promised digital age, E-Commerce stores are gradually becoming more prevalent than...
Should an individual have enough influence to manipulate stocks?
“Taste the feeling!” The famous tagline of Coca-Cola, that has been ruling the internet for the past several days. But have you heard of...
Nudge Marketing
The term, ‘nudge’, was first given by Dr. Richard Thalor in 2008 for which he won the Nobel prize in 2017. So, what is this nudge...
Is India ready for Digital Education?
Digital Education is the innovative use of digital tools and technology during teaching and learning, and is often referred to as...
Regulations of OTT Platforms: Boon or Bane!
The nationwide lockdown in 2020 was pretty hard on all of us, wasn’t it? No schools, universities or outings, instead lots of time to...
Customer Satisfaction- the key to growth
Your most unhappy customers are the greatest source of learning. Customer satisfaction is defined as a measurement determining how happy...
Tesla In India
On 13th January, Elon Musk's tweet confirmed Tesla's entry in India. The question that now arises is what does the entry of Tesla mean...
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