ComSoc: The Commerce Society
College of Vocational Studies, University of Delhi
Triveni, Sheikh Sarai-II, New Delhi- 110017

Unboxing is the new billboard.” In an age where a10-second reel can make a product sell out overnight, beauty brands have mastered a new language of marketing ,one that doesn’t simply speak, but sparkles, slides, pops, and unfolds. And at the center of this strategy are PR packages: glossy, theatrical boxes that deliver more than just makeup. They deliver experiences - moments of delight designed to go viral. The global beauty and personal care market is enormous ,expected to

“Self-care isn’t selfish.” This is the mantra plastered across Instagram feeds, pastel journals, and scented candles. But somewhere...

Experience matters more than money . This is the phrase numerous Gen Z students have heard while putting themselves through school, side...

In a world that never stops, sleep has become the newest frontier of innovation. No longer just a biological necessity, it’s now a...

Concerts in India are creating a buzz like never before, making the country a big destination for live music events. Fans are now...

The barter system, which involved exchanging commodities and services, was the origin of trade. This simole concept served as the basis...